Omni, a rental service company, has collaborated with Ripple to use the latter’s cryptocurrency XRP in an attempt to improve liquidity for its customers.
The company is renting out a plethora of products which can be bought using XRP. Users who rent out their items to others can encash their earnings into their XRP wallet. Omni now allows people to earn XRP coins without having to buy them from an exchange.
Mc Leod, the co-founder and acting CEO of Omni, has stated that this move will ease people’s entry into the crypto world without having the need of investing in it. He further said that Omni and XRP are working together to reduce the risks associated in the crypto trading market.